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Lunt Advantage Depth
The Lunt Advantage
Experienced
Our strategic recommendations have a meaningful impact on business results, pulling from our decades of experience across a multitude of qualitative and quantitative research approaches in consumer and healthcare industries.
How We Partner
How We Partner
Learning Plans
Starting with your existing knowledge base, we build full research plans, design custom approaches, and select and manage vendors ultimately delivering deep insights. We serve up whatever you need to understand your customer better, from soup to souffle!
Operating Principles
It doesn't matter how many answers you have if you ask the wrong questions.
So we take time to dig deeper and prioritize before we jump in with solutions.
Bad data is worse than no data.
And good data should be actioned, not just sit in a file. So you won't find us taking short-cuts. Or over-spending on new studies when we can mine existing data for the insights you need.
Trust is built from transparency.
We communicate often and openly as true partners. As servant leaders we listen well, describe models or data in everyday speak (no black boxes!), and find ways to support you on business questions that keep you up at night.​
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